Many of the original Hoylake buildings were demolished in the mid-nineteenth century to make way for new ones.  This was brought about by an upsurge in the village's popularity as a desirable place to live and to take holidays.  As the fishing industry declined, so the village took on another life: somewhere for wealthy merchants from Liverpool to come and experience open spaces and exhilarating sea air.

Many of the buildings that make up modern Hoylake date from the end of the nineteenth century and beginning of the twentieth.   The charm of the built infrastructure is the wide variety of architectural styles.  Fishermen's cottages often stand dwarfed by larger, more imposing houses, many of them from the Victorian and Edwardian eras.