The logo combines a map of the location of Hoylake on the North Western tip of the Wirral peninsular with a basic 'road map' formed by the capital 'H’, as seen in the above overlay.

The distressed typeface of the 'H’ is redolent of our rich cultural and architectural heritage.

The bottom left descender of the 'H' represents Red Rocks.

Overall, the logo resembles a sailing boat.

High quality repositionable clear vinyl window stickers with our strapline 'an outstanding place to live and visit' are available at a cost of £2 each (minimum donation please) from Kate Verdin Walsh at Vanilla Lounge Bar, 6 Market Street, Hoylake... or to enquire.